Coal ash from Taipower power plants can actually be made into diffuser stones! Promoting circular economy, Taipower's previous creative manhole cover shaped coasters made with coal ash from power plants gained immediate popularity. In continuation of its first ever co-branding with the Golden Horse Fantastic Film Festival in (2019), Taipower is once again invited this year to create the classic horse head logo "diffuser stone notebook" made of coal ash and cement, paired with old official document paper as VIP gifts for the 57th Golden Horse awards. Hence Taipower has become the first public sector to collaborate on the VIP gifts. Taipower said that coal ash diffuser stone notebooks will be sold in limited quantities on the Taipower Creative e-commerce platform. Add a few drops of your favorite scent to make it a unique and exclusive notebook. Movie fans are welcome to purchase it for their collections.
Taipower Creative was established in 2018. It originated from the demand for gifts from Taipower. By putting the by-products from its own power generation, decommissioned equipment and recycled materials and resources into circular economy and reuse, Taipower has launched coasters and insulated lamp stands made from coal ash from the Linkou Power Plant.
These cultural and creative products aroused excited discussions among netizens, prompting Taipower to establish an e-commerce platform for external sales. To date, it has used nearly 3 metric tons of coal ash and 3,000 ceramic terminal blocks. It also collaborates with nearly 20 domestic design brands to not only promote circular economy but also support the domestic design industry. This year, Taipower has also teamed up with a Japan Good Design Award winning MIT Taiwan design brand to launch LED bedside reading lamps made with wood recycled from the cross arms of electric poles.
Taipower explains that last year it was invited by the 2019 Golden Horse Fantastic Film Festival to jointly launch a limited edition of coal ash coasters. This year, it is once again invited by the Golden Horse Award to jointly create handcrafted coal ash diffuser stone notebooks. Together with other products made by well-known companies such as Datong Electric Cooker and CSD Masks, the notebooks are among the 24 VIP gifts for the 57th Golden Horse awards.
Taipower points out that this year when the Golden Horse invited Taipower to participate, it expressed the hope that Taipower coal ash could be integrated into the horse head logo. Taipower is honored that its "reuse of coal ash" to promote circular economy has been seen and validated. Taipower Creative came up with the idea of using coal ash mixed with cement to create a limited edition of Golden Horse diffusers. "Out of print" old Taipower vertical line official document paper that has been in storage for more than 15 years is hand sewn together by the master craftsman of a tailoring factory. The cover is then inlaid with the coal ash diffuser to make each note book a unique handcrafted diffuser stone notebook.
Taipower said that cement pores can retain fragrance. Recently cement is often used to make diffuser stones, but it must be blended with coal ash. The golden horse head logo is only 5 cm in diameter and 0.3 cm in thickness. In addition to the detailed and complicated texture, the materials have different weights, making it susceptible to bubbling and maintaining the integrity of the pattern a great challenge. The cultural and creative team attempted more than 10 types of different proportions before finding the optimal golden ratio of coal ash and cement for the diffuser stone.
Taipower explains that in recent years, the Golden Horse VIP gifts have become one of the most anticipated Golden Horse events for movie-goers other than the shortlisted. The limited edition Taipower and Golden Horse co-branded the 57th Golden Horse award coal ash diffuser stone notebook is now open for sales on the Taipower Creative e-commerce platform. Only 500 notebooks are available, and fans are welcome to hurry and get it for their collection! The Taipower Creative Fan Group will also continue to collaborate with other Golden Horse Film Festival events such as movie ticket draw. A Taipower logo version of the coal ash diffuser stone notebook will also be launched in limited quantities at the end of October.
Spokesperson: Chang Ting-Shu, Chief Administrator
Telephone: (02)2366-6271/ 0936-625-552
Email: u742433@taipower.com.tw
Business Contact: Wu Chen-Ni, Director of the New Business Development Office
Telephone: (02) 2366-7630/0972-272-323
Email：u048330@taipower.com.tw